Promoting your community’s online bookstore

We’ve provided you a go-to hub for ready-to-use promotional materials designed to help coordinators spread the word about their community’s Online Bookstore. Explore customizable social media posts, email templates, and printable flyers that make it simple to engage families, inspire readers, and drive support.

Each resource can be personalized with your school or community name, logo, and link — helping you create excitement and boost participation all year long.

Practical Ways to Build Awareness

Below are practical ideas to help build awareness and make the online bookstore a recognizable resource within the school community:

Plug-and-play communications: Little bite-size tools you can copy, paste, and move on
Short email blurbs:

Our community/school now has its own Online Bookstore through Bookworm Central! Browse curated books for every age and interest — and every purchase supports our community/school.

Shop anytime here: [Insert Link]

Looking for new books for your reader? Our community’s/school’s Online Bookstore makes it easy to browse and purchase great titles all year long. Every order supports our community/school.

Start exploring: [Insert Link]

Our community/school now has a year-round Online Bookstore through Bookworm Central! Browse curated books for every age and interest — and help support a strong reading culture at home and school.

Shop anytime: [Insert Link]

New season, new stories! Check out fresh book picks in our community’s/school’s Online Bookstore and help support our community.

Shop here: [Insert Link]

Easy visuals: Nothing corporate. Warm, simple, familiar
  • QR posters (seasonal themes, reading challenges, bilingual versions).
  • Printable bookmark with store link + QR.
  • “Staff Picks This Month” a template the coordinators can fill in.
  • “Student Book Spotlight” template (blank space for a photo + quote).